Please update the clickTAG guideline

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  1. #1

    Default Please update the clickTAG guideline

    Hello,

    I've been working in the online advertising space, frequently in ad
    trafficking, for 7 years now. Almost daily I have to execute a Flash file in a
    campaign element, and I have had so many consistent problems that I thought it
    would be best if I pointed them out to Macromedia and to the community in
    general. My hope is that you will update the tracking guide, so that we might
    relieve some of the unnecessary work that I and others in my position
    consistently have to suffer through. It is a painful task to debug these
    issues, and sending ad units back to advertisers causes constant confusion,
    conflict and cancellations.

    The
    [url]http://www.macromedia.com/resources/richmedia/tracking/designers_guide/images/cl[/url]
    icktag3.gif in it and this picture has clickTAG written as ?ClickTAG?, these
    variables are case sensitive and I do get a lot of ads where the variables are
    mis-capitalized and I have to try all kinds of different cases in an attempt to
    find what the designer used. To further complicate the matter some ad servers
    have this variable hard coded into their systems and they cannot change it to
    match some oddly made SWF. The single most destructive problem in this media
    space right now is that one of the larger players, Doubleclick.com, has
    documentation on their website with ?clickTag? conflicting with EVERYONE else
    in the space.

    Can you guys A) update the screenshot to avoid ANY ambiguity in your standard
    and B) work with doubleclick to get them to be on the same page?

    Thanks very much for giving my thoughts your time, I sincerely hope you will
    adopt my suggested changes.

    Teggles Guest

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  3. #2

    Default Re: Please update the clickTAG guideline

    Just wanted to say thanks for the post. It was quite interesting to see were the example was lacking.

    Cheers,
    Mike
    mjpawlowsky Guest

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